There’s been a substantial shift over the past year from software app driven AR to hardware supported solutions. AR technology is now built into Apple and the big-name Android devices removing the requirement for expensive app development. Augmented reality files can now be embedded directly into a retailer’s product page just as any image or video. AR gives the shopper an in-home virtual reality experience without leaving the house avoiding a timely journey to the shops and the need for any specialist headset or hardware.
This in-browser augmented reality option is cheap and easy to implement. We simply create and optimize a 3D file in an AR format for you to upload onto your existing website. This allows the customer to engage with the product from the comfort of their armchair.
A brilliant by-product of this format is that 360 degree images appear on both new and older devices, including laptops and PCs for no extra effort. The product won’t have the full interactive AR benefits, but shoppers can still see a full 360 of the product.
If you’d like to find out more, please get in touch and we’d be more than happy to show you a demo and discuss opportunities.